Pritt History - The Building of a Worldwide Brand


In 1969 Henkel invented the world's first glue stick after studying the "twist-up ease" and convenience of lipstick applicators. Since then, the world of gluing has never been the same - consumers finally had a clean and convenient method of gluing! In more than 30 years since the first "tubed glue" hit the market, Henkel has sold over 1 billion glue sticks in 121 countries, distinguishing Pritt as a true worldwide brand.


The Pritt Stick is available in 38 countries.



Launch of the Design stick.


In 1995 Henkel purchased the roller business from the German firm Pelikan. Under its leadership as the #1 adhesives manufacturer in the world, Henkel further expanded its roller range to include new, compact and ergonomic designs for correcting and gluing.


In 1999, Henkel brought "dry" highlighting to market as the newest addition to its roller range. This unique highlighter is both dry and erasable.

Additionally, Henkel entered the tape market with the invention of the one-handed tape roller.


While others entered the new Millenium in a BIG way, Henkel entered the year 2000 with the introduction of the smallest width correction roller pen for single character corrections. Now even the smallest mistakes can be quickly covered with just the stroke of a pen!

Pritt History - The Building of a Worldwide Brand


 Not only is Pritt a worldwide brand, but March 2001 literally launched Pritt as a "Universe-wide" brand! On March 17, 2001 at precisely 09:23, a Soyuz rocket lifted off from the Baikonur Cosmodome in Kazakhstan carrying a cargo of Pritt products bound for the International Space Station (ISS). On board, Russian Cosmonaut Yury Usachev, Commander of the ISS, personally tested the Pritt products. Upon rigorous daily use under zero-gravity and other extreme conditions of space, Pritt was officially awarded the exclusive seal of "Space Proof Quality".


In 2003 Henkel launched some exciting new products: PowerPritt combines the power of a multi-purpose glue with the convenient form of a Glue Stick.

No More Scissors is a clear tape with serrated edges so it can be easily torn by hand. KidsArt is our comprehensive crafting range. Last but not least our new Refill Rollers (Gluing and Correction): they are smaller, better and contain a 17% longer tape.


Introducing the Correction Comfort Roller Pritt enables the consumer to correct even sidewards.
And the consistent development of the Roller range pays off:

The Correction Comfort Roller follows suit the success of the Pritt Glue Compact Roller, winner of the innovation contest "Product of the Year" (FVKK). Due to its outstanding design, the Pritt Correction Roller for sideward correction received the "red dot design award 2005".


Pritt introduces its range of liquid glues, available in 40g and 90g bottles. The unique shape of the bottle allows an easy and precise handling for all kinds of crafting jobs.   This ergonomic shape and its solvent-free formula make this glue ideal for children. For smaller children, Pritt developed a special Pony and Pirate range.

Pritt History - The Building of a Worldwide Brand


Launch of the ECOmfort Correction Roller with shells made out of 89% renewable materials. It was awarded 3rd place at the Hanover Fair 2010 for the award of Bio-based Material of the Year.
In the same year, Pritt reveals its new Refill Roller range with midway and sideway correction rollers, made out of approx. 50% recycled plastic.


Pritt launches the new “Best Pritt Stick Ever”, which thanks to its new formula, is smoother and cleaner. And most important: as strong as before!
It is ideal for all paper and cardboard crafting projects.